How can Staffing Companies Use LinkedIn Commitments?

The desire among candidates for aligned company values continues to rise. Staffing companies aren’t the only ones taking note. LinkedIn released the “Commitment” feature back in September 2021 but recently became a must-have for many corporations. This allows job seekers to view a company’s culture, beliefs, causes, and even proof to back it up. The question “What’s the company like?” when talking to candidates can now be seamlessly answered and backed up. 

What is the LinkedIn Commitments feature?

“that allows them to showcase values along with more meaningful content, including reports, certifications, articles, blogs, and videos. Members can easily view these commitments and the documentation provided by each company to assess authenticity.” (LinkedIn 2023).

What's Included in the LinkedIn Commitments feature?

Companies can now easily display the following features on their LinkedIn profile:

• Work-life balance
• Diversity, equity, and inclusion (DEI)
• Career growth and learning
• Social impact
• Environmental sustainability

How does this benefit job seekers?

Job seekers are now able to filter their searches with qualities and values that align with their own. Companies are now given the opportunity to actually showcase how they are committed to their employees. Finding like-minded individuals that go beyond the position description. This helps to avoid the traps of greenwashing, false advertisement, and overall dishonesty in their mission beyond business.

Where can you view a company’s commitments?

Company Page < About < scroll down to “commitments.”

What do LinkedIn Commitments mean for recruiters?

Your job just got easier. If job seeker finds themself in alignment with the commitments of a company, they have the option to hit the “I’m interested” button on the company’s profile. When viewing LinkedIn Recruiter, your recruiters will be able to find these now possible candidates in a new tab called Spotlights. These are hot leads!

What do LinkedIn Commitments mean for staffing companies?

Encourage your clients to utilize the Commitments feature on their LinkedIn profile. Job seekers that engage using the “I’m Interested” button instantly become hot leads for any roles that you might be filling for that client. 

If you find that no one is a fit for your open role within that company, it is an opportunity to make new connections. Reach out and let these potential candidates know that you viewed their profile. Have a chat and see if they might fit a similar role you have with a different client that has the same values. If you don’t have an understanding of your client’s company values, this is your opportunity to get clear.

This new feature is a win for job seekers, recruiters, and companies alike! It’s a new place to find hot leads that you can make connections with and add to your CRM for future roles if the ones you have open currently aren’t a good fit. We encourage you to take the time to explore this exciting opportunity and see what’s possible for your staffing firm.

Final Thoughts 

Ready to leverage LinkedIn's Commitments feature for your staffing firm? Start connecting with hot leads and building meaningful relationships today! Explore the possibilities and unlock new opportunities for your recruitment strategy. Gain Access to Weekly Recruiting Insights Here!